Free written audit
PDF in 24 business hours. No mandatory call. The fastest way to see how I think.
Google Ads, Meta Ads, LinkedIn Ads since 2021. €500,000+ ad spend managed, 22+ brands, Master's in Marketing. Lisbon-based (UTC+0/+1) — 100% timezone overlap with UK and Ireland. Currently full-time at SpartAds in Portugal; available for select international engagements.

Three platforms, one account
Each platform has a role in the funnel. Treating them in isolation leaves money on the table. I run all three as one account — unified tracking, coherent attribution, margin-aware budget split.
How we can work together
PDF in 24 business hours. No mandatory call. The fastest way to see how I think.
Structured calls for founders or marketing leads validating strategy, tracking setup, hiring decisions.
Comprehensive 20-30 page audit with prioritised recommendations. For accounts spending €20k+/month.
Fractional paid media leadership while you hire, restructure or scale. Senior operator on the keyboard.
UK/IE/remote-EU. Open to talking when the role and the team are right.
Quick answers
Senior operator hands-on with Google Ads, Meta Ads and LinkedIn Ads since 2021. €500,000+ ad spend managed across 22+ brands in e-commerce, B2B lead gen, fitness, retail and healthcare. Master's in Marketing. Currently full-time at SpartAds (Portugal); available for select international engagements outside Portugal.
Full-time roles (UK/IE/remote-EU), 3-6 month contracts, fractional paid media leadership, written audits (free, 24h), and hourly advisory. I don't take Portugal-based retainers (those go to SpartAds) or pure performance/rev-share deals.
Same timezone (UTC+0/+1). 100% overlap with UK and Irish working hours. Lower cost base than London freelancers without quality compromise. Remote-first since 2021 — already worked across Portugal, Spain, Iceland and multi-market accounts.
Audits: same week. Contracts and advisory: typically 2-3 weeks notice for kickoff. Full-time roles: standard notice depending on engagement context. For urgent gaps (CMO maternity cover, sudden hire departure), I can move faster.
Discussed per engagement based on scope. Audit-first approach: I'd rather see your account first and propose something specific than quote in the dark. Hourly advisory £100-200/hour for senior operators is the market context.
Yes. Default position is mutual NDA for any audit or proposal that requires account access. I sign client-side NDAs without issue. Account data stays confidential — I only share aggregate learnings publicly on the blog when explicitly approved.
Tell me about the brand, budget and what you want to hit. Response within 24 business hours.